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Alyssa Schaier
Public Relations
(914) 589-6904

Patrick Aysseh, for
Informed Medical Communications
(646) 358-1304
pr_at_informedmedical-dot-com


For Immediate Release:

INFORMED MEDICAL COMMUNICATIONS APPOINTS THOMAS PATTON AS NEW CHIEF EXECUTIVE OFFICER

New York, NY - May 17, 2005 - Informed Medical Communications (IMC), an interactive medical information service company, has named Thomas Patton as Chief Executive Officer. The announcement was made today by IMC's Board of Directors and takes effect immediately. Based in IMC's New York office, Mr. Patton replaces former IMC CEO Robert Goodman, who recently left the company.

“Tom has an outstanding track record and in-depth knowledge of the healthcare industry. He has a strong background in management, operations and strategic planning as well as direct experience leading companies of IMC's size and larger,” noted Tom Flynn of Ferrer Freeman and Company and an IMC Board Member.

Mr. Patton joins IMC with extensive experience in leading an array of private and public healthcare companies. Most recently, he was the CEO and founder of QDx, Inc., a diagnostic development company which explores new methods of hematology analysis. He remains an Advisor to Ferrer Freeman & Company, one of IMC's investors. Prior to that, Mr. Patton was the President of Novametrix Medical Systems, Inc., a publicly traded worldwide leader in cardiopulmonary monitoring products for critical care patients. The company also had a division focused on providing unique medical disposables for premature infants.

He has also served as the President and CEO of Wright Medical Technology, Inc., an orthopedic device company located in Memphis, TN. At Wright, Mr. Patton led a successful turnaround of the company, orchestrated its recapitalization led by a large private equity firm and increased revenues to $140 million. Before that, Tom served in various capacities at Wright Medical, including as General Counsel and EVP of Business Development.

Over the last two years, IMC has grown by 117% from $23 million in pro forma revenues in 2003 to $50 million in revenues for 2005. IMC is a privately-held network of companies that is backed by Ferrer Freeman & Company and Frazier Healthcare Ventures.

“As IMC's new leader, Tom will play a pivotal role in the development and continued growth of IMC and the company's vision to become the leading healthcare information and marketing services company,” added Patrick Heron of Frazier Healthcare Ventures and an IMC Board Member.

Mr. Patton started his career as a litigation attorney in Washington, D.C., after graduating from Georgetown Law School and Holy Cross College.

He resides with his wife and two children in Guilford, CT.

About Informed Medical Communications
Informed Medical Communications (www.informedmedical.com), headquartered in New York City, is an interactive medical marketing group of companies providing services to the biopharmaceutical industry. The companies include: The Peer Group, an industry innovator and leader in conducting peer-to-peer medical programs; HealthTalk, a pioneer in providing disease information and support resources that empower patients and caregivers coping with serious medical conditions to proactively and effectively manage their diseases; RxDialogue, a consumer relationship marketing company designed to give patients a deeper understanding of benefits and risks of treatment options in a highly personalized format not provided in traditional advertising; and MRxHealth, a market research and consulting firm that provides insights into the development and effectiveness of non-traditional marketing programs for physicians and patients. The IMC network of companies delivers integrated marketing programs for patients, physicians, medical professionals and payors, with the goal of improving the dialogue among patients and physicians in understanding health conditions and their medical options. IMC is a private-equity backed, privately held company.